The Gift of Duplicate Leads

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As you know, a dealer’s website typically has various “call to action” mechanisms to attract leads. With that being said, a comment we at LeadCrafters occasionally hear from our customers is, “We already got that lead from our website.” The customer makes the statement like it’s a redundant annoyance and…

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Motivating Mobile Website Visitors

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Industry experts agree it is imperative that your website is compatible for mobile users as consumers move toward phone and tablet browsing. You’ve probably already optimized your email to look pleasing on those devices; but, is your website ready for a full mobile experience? According to recent studies, it is…

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